Jonas Hellsén

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Post By Jonas

The Future of the Longbow

The Future of the Longbow

The moment we’re standing in There are rare moments in sport when a class begins to grow organically. Not because it has been forced, rebranded, or optimised — but because people are drawn to it. The longbow is in such a moment now. We see it in international...

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We Are More Than Our Bubbles

We Are More Than Our Bubbles

An essay on belonging, fear, and archery’s untapped potential Archery is not a sport in the singular. It is a global tapestry of people, traditions, cultures, and expressions. And yet, we often behave as though we were many small sports rather than one shared human...

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